Pengaruh Literasi Keuangan Dan Kemudahan Penggunaan Sistem Pembayaran QRIS Pada Generasi Z di Coffe Shop "Kedai Selatan"

Widyawati, Dita (2024) Pengaruh Literasi Keuangan Dan Kemudahan Penggunaan Sistem Pembayaran QRIS Pada Generasi Z di Coffe Shop "Kedai Selatan". S1 thesis, Universitas PGRI Madiun.

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Abstract

Dita Intan Widyawati. 2024. The Effect of Financial Literacy and Ease of Use of the QRIS Payment System on Purchasing Decisions for Generation Z at the "Kedai Selatan" Coffee Shop. Thesis, Economics Education, Faculty of Teacher Training and Education, Universitas PGRI Madiun. Supervisor (I) Dwi Nila Andriani, S.Pd., M.Pd. and Supervisor (II) Maretha Berlianantiya, S.Pd., M.Si. This study aims to: (1) determine the effect of financial literacy on purchasing decisions in generation Z at the "Kedai Selatan" coffee shop, (2) determine the effect of the ease of use of the QRIS payment system on purchasing decisions in generation Z at the "Kedai Selatan" coffee shop, (3) determine the effect of financial literacy and ease of use of the QRIS payment system on purchasing decisions in generation Z at the "Kedai Selatan" coffee shop. The method in this study is included in quantitative research with the type of associative causal research. The data collection technique used by researchers is by distributing questionnaires in the form of QR codes and documentation. The technique taken in this study was incidental sampling. The population in this study is generation Z who happens to buy coffee at Kedai Selatan who makes payments with QRIS (Quick Response Code Indonesian Standard). The sample in this study were 85 respondents. This study uses data analyzed with SPSS version 26 which concludes that 1) the financial literacy variable (X1) does not significantly affect the variable ease of use of the QRIS payment system (Y) with a tcount value (0.883) < ttable (1.663); 2) the ease of use variable (X2) has a significant effect on the variable ease of use of the QRIS payment system (Y) with a tcount value (10.131) > ttable (1.663); 3) financial literacy variables (X1) and ease of use of the QRIS payment system on purchasing decisions (Y) with a value of fcount (76.315) > ftabel (3.11)

Item Type:	Thesis/Skripsi/Tugas Akhir (S1)
Kata Kunci:	Financial Literacy; Ease of Use; Purchasing Decisions; Generation Z; Quick Response Code Indonesian Standard (QRIS).
Subjects:	A Social Sciences > HB Economic Theory L Education > L Education (General)
Divisions:	Fakultas Keguruan dan Ilmu Pendidikan > Pendidikan Ekonomi
Depositing User:	WIDYAWATI INTAN DITA
Date Deposited:	19 Aug 2024 05:55
Last Modified:	19 Aug 2024 05:55
URI:	http://eprint.unipma.ac.id/id/eprint/1299

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