THE CONSUMER SOCIETY: AN ANALYSIS OF SYMBOLIC CONSUMPTION IN ÉMILE ZOLA’S THE LADIES’ PARADISE

Alin, Kholishotul Tania Rahma (2025) THE CONSUMER SOCIETY: AN ANALYSIS OF SYMBOLIC CONSUMPTION IN ÉMILE ZOLA’S THE LADIES’ PARADISE. S1 thesis, Universitas PGRI Madiun.

	Text Halaman Depan_Thesis.pdf Download (639kB)
	Text Abstract_Eng-Indo..pdf Download (452kB)
	Text BAB I_THESIS.pdf Download (493kB)
	Text BAB II_THESIS.pdf Download (364kB)
	Text BAB III_THESIS.pdf Restricted to Repository staff only Download (452kB) | Request a copy
	Text BAB IV_THESIS.pdf Restricted to Repository staff only Download (675kB) | Request a copy
	Text BAB V_THESIS.pdf Restricted to Repository staff only Download (660kB) | Request a copy
	Text BAB VI_THESIS.pdf Download (341kB)
	Text DAFTAR PUSTAKA.pdf Download (488kB)
	Text LAMPIRAN.pdf Restricted to Repository staff only Download (460kB) | Request a copy

Abstract

This research examines the representation and identifies the determinations of the phenomenon of consumer society and symbolic consumption in Émile Zola's classic novel, using Jean Baudrillard's The Consumer Society as the main reference. Chronicling the setting of late 19th-century Paris, Zola's narrative features the birth of the department store, which is part of a socio-cultural movement. This research finds that The Ladies' Paradise reveals the changing consumption patterns of society—from purchasing a necessity to a self-image used to display social status and recognition. Using qualitative thematic analysis, this research reveals the symbolic consumption representation influenced by factors such as business innovation strategies, discount events, advertising, and commercial strategies targeting women. Zola's narrative reveals the representation of social classes within Baudrillard's concept. The results indicate that symbolic consumption is a phenomenon of the pursuit of self-identity in the new industrial system, and The Ladies' Paradise represents socio-economic shifts and the implications of consumption patterns and identity in the late 19th century.

Item Type:	Thesis/Skripsi/Tugas Akhir (S1)
Kata Kunci:	Consumer society; symbolic consumption; Baudrillard; The Ladies’ Paradise.
Subjects:	P Language and Literature > PR English literature
Divisions:	Fakultas Keguruan dan Ilmu Pendidikan > Pendidikan Bahasa Inggris
Depositing User:	RAHMA TANIA KHOLISHOTUL
Date Deposited:	05 Aug 2025 03:08
Last Modified:	05 Aug 2025 03:08
URI:	http://eprint.unipma.ac.id/id/eprint/3749

Actions (login required)

View Item